Why Omina
What is direct-from-China fulfilment?
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Your stock stays in China, at Omina, instead of being shipped to a domestic warehouse first. Orders from your store are picked and packed at the source and sent straight to the customer through the destination country's local carrier network.
How is Omina different from a domestic 3PL?
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A domestic 3PL receives stock that has already crossed the world. Omina receives it from your factory, so there is one leg instead of two: no sea freight to a second warehouse, no second receiving, no second storage bill, and every market served from one stock pool.
How is Omina different from a freight forwarder or sourcing agent?
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A forwarder moves cartons from A to B. Omina holds your inventory, picks and packs single customer orders, connects to Shopify and gives you live stock and order data in a WMS. We also organise air and sea freight from China when you need it, but fulfilment is the core.
Shipping and duties
Will my customers see that the parcel ships from China?
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No. Parcels are injected into the destination country's local carrier network, so your customer sees a local carrier and local tracking. The China origin is not visible to them.
Who pays duties and taxes?
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Nobody at the door. We ship DDP (delivered duty paid): duties and GST are paid through the carrier and included in the postage we quote you. Your customer pays nothing on delivery.
How fast do orders ship?
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Orders sync to the warehouse in real time. Typical door-to-door windows are 5 to 8 business days to Australia on our priority service, and 3 to 10 business days to the UK and US depending on service. The full lane table is on the shipping page.
Which countries do you ship to?
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Australia, New Zealand, the UK, the US and Europe (France, Germany, Italy and Spain), with Canada as a seasonal lane. Each lane has its own service levels and transit windows.
Tracking numbers push to Shopify automatically when the label is created, so your store's normal notifications go out. Your customer tracks the parcel with the local carrier.
Operations and technology
In our facility in China, receipted directly from your factory. No domestic 3PL lag required.
How quickly is stock available after it lands?
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Inbound is receipted into the WMS within 48 hours of arrival, with carton and unit-level counts and a discrepancy report with photo evidence if anything is short.
Do you do quality control?
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Yes. AQL-based sampling on receipt, defect logging with photo evidence, and hold-and-quarantine workflows so a bad batch never ships. Photographed QC of individual orders is available on request.
Can you pack in my branded packaging?
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Yes. Custom cartons, inserts, kitting, bundling and relabelling are all handled inside the warehouse. Your packaging is delivered to Omina with your stock.
Which platforms do you integrate with?
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Shopify, natively. Orders sync in and tracking numbers push back to your store when the label is created. Multi-store and multi-market setups are supported.
Getting started
Is there a minimum order volume?
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Our minimum is 500 orders a month. If you are under that and growing fast, talk to us anyway: we work with brands that have a clear growth plan.
Needles and medical items. Restricted and hazardous categories also vary by destination country, so we confirm your range per market before you go live. Batteries, cosmetics and health products can ship DDP on our Australian lane.
Transparent per-order pick, pack and shipping, with clear storage fees. Full pricing is shared once we understand your SKUs and destinations.
Request a quote with your SKUs, monthly volumes and destination markets. We reply within 24 hours with honest answers on fit and clear pricing. From there it is connect Shopify, send your first inbound, go live.
Can you move stock from my factory to Omina?
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Yes. We organise air and sea freight from China, FCL and LCL, consolidated at origin, with customs and documentation handled. Options are quoted side by side.
